Patients’ Behbud Society for AKUH 2015

  • Sector: NGO
  • Brand: PBS for AKUH
  • Campaign objectives:

    Create awareness for PBS and collect Zakat donations


  • Target Audience: Across all SECs, males & females from Karachi, Lahore and Islamabad

  • Media Mix: TVC, Print, OOH, Radio, POSM, Digital

TV Commercials